MOOC Market vendors by Share & Growth Strategies - 2023 | MarketsandMarkets

According to a research report "MOOC Market by Component (Platforms (XMOOC and CMOOC), Services), Course (Humanities, Computer Science and Programming, and Business Management), User Type (High School, Undergraduate, Postgraduate, and Corporate) and Region - Global Forecast to 2023", is expected to grow from USD 3.9 billion in 2018 to USD 20.8 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 40.1% during the forecast period. Key growth factors for the market include an increasing need for scalable open education, global training, and cost-effective education platforms.

Browse 67 market data Tables and 29 Figures spread through 144 Pages and in-depth TOC on "MOOC Market - Global Forecast to 2024"

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North America to hold the largest market size in the MOOC market during the forecast period

North America is expected to hold the largest market size in the MOOC market by region during the forecast period. It is the most advanced region in terms of technology adoption and IT infrastructure. The large presence of key MOOC vendors and the widespread awareness about such platforms would help North America to continue to hold the largest market size during the forecast period.

Market Players

The MOOC Market comprises major solution providers, such as Coursera (US), edX (US), Pluralsight (US), Edureka (India), Alison (Ireland), Udacity (US), Udemy (US), Miríadax (Spain), Jigsaw Academy (India), Simplilearn (US), iversity (Germany), Intellipaat (India), Edmodo (US), FutureLearn (UK), LinkedIn (US), NovoEd (US), Open2Study (Australia), WizIQ (India), Skillshare (US), XuetangX (China), Federica (Italy), Linkstreet Learning (India), Khan Academy (US), and Kadenze (Spain). The report provides in-depth competitive analysis of these key players in the global MOOC market with their company profiles, recent developments, and key market strategies.

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Coursera is among the leaders in the MOOC market. The company has a balanced growth strategy in the market, including strategic alliances with the universities, educational institutes, governments, NGOs, and other MOOC platform and service providers diversifying Coursera’s MOOC product portfolio and increasing the company’s market reach. For instance, in May 2018, Coursera partnered with Goldman Sachs Foundation, an investment bank and financial services provider, to help Goldman develop an online business education program, namely, 10,000 Women, for women entrepreneurs.

LinkedIn provides a wide range of MOOC offerings through its platform, Lynda.com, which can be accessed through LinkedIn Learning. The platform offers over 13,000 digital courses and content libraries in languages such as German, French, Spanish, and English. The courses are designed by individual authors and are taught by industry experts under various categories, such as software development, design, web development, and business photography. The company has been expanding the market presence through business expansions, partnerships and agreements, and diversifying its product portfolio through technology acquisitions and new product launches. In October 2018, LinkedIn added more than 100 courses, covering IT security, data science, marketing, and sales on its LinkedIn Learning platform, which were designed by individual authors.

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